Two Films: Approximately One hour, 45 minutes
John Deere Day Show 1966— Power Train ‘66
What’s New For 1966
The Character of a Company
TV Advertising Spots — 1967–1972
John Deere Day Show 1966— Power Train ‘66. COLOR (72 minutes). The famous Power Train is shown traveling through many areas of the country loaded with the “Long Green Line.” On-board conversation leads to the 5020 Tractor and excellent field scenes. What’s New For 1966: The 2510 is introduced, as well as several new and improved pieces of equipment in. This is followed by the film that takes the viewer inside the Deere & Company Administrative Center (World Headquarters), as well as various factories.
The Character of a Company delivers a message established and clarified by Deere chairman William (Bill) Hewitt: “We have no special advantage that cannot accrue to any other company.”
TV Advertising Spots — 1967–1972. COLOR (33 minutes). Over 30 TV advertising spots from 1967 to 1972 feature such products as the 1520, 4320, 4620, 5020, 7520, and 6030 Tractors; Weekend Freedom Machines and Patio Tractors, and much more.